A coalition of seasoned Public Relations (PR) professionals representing a diverse spectrum of industries has endorsed Nkechi Ali-Balogun (NAB) as the most qualified candidate for the position of National President of the Nigerian Institute of Public Relations (NIPR).
Ali-Balogun, a former chairperson of the Lagos State chapter of NIPR is contesting for the position of national president of the institute. Members of the institute will converge on Abuja between August 23 and 25 for NIPR’s 2023 Annual General Meeting. The election will be conducted during AGM.
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The alliance of PR professionals said that “with a collective vision for the future of PR in Nigeria,” it firmly believes that given Nkechi Ali-Balogun’s past antecedent, she has “the capacity to drive positive change within the industry, especially as the first woman in Nigeria in the running to lead the umbrella body for PR professionals in Nigeria.”
“Having held the esteemed position of leading the Lagos State Chapter of the Nigerian Institute of Public Relations, Nkechi has demonstrated her unwavering commitment to advancing the field.”
The alliance, which comprises leaders who have shaped the PR landscape through innovation and excellence, said it recognizes Nkechi Ali-Balogun “as a visionary leader with a deep understanding of the profession’s challenges and opportunities. Her track record of accomplishments, strategic insights, and commitment to raising the standards of PR has earned her the unwavering support of this influential coalition.
NAB is a multi-talented luminary within Africa’s PR industry, boasting a wealth of experience spanning more than two decades across diverse facets of the Public Relations and Training Consultancy landscape.
Speaking on behalf of the alliance, Odion Aleobua, the convener of the group, stated, that the PR industry in the country needs a leader who “understands the evolving dynamics of communication but is also dedicated to fostering collaboration, growth, and ethical standards in PR practice.”
Her profound understanding of client and service perspectives and adeptness at delivering innovative solutions to managerial challenges has solidified her reputation as a trusted expert. Nkechi’s journey has led her to the helm of NECCI Consulting, where she serves as the Principal Consultant and CEO.
According to Israel Jaiye Opayemi, President Public Relations Consultants Association of Nigeria (PRCAN), “Nkechi Ali-Balogun’s demonstrated passion for PR, her emphasis on continuous learning, and her inclusive approach make her the ideal candidate to lead NIPR into a new era of excellence.”
The alliance further noted that Ali-Balogun has demonstrated the ability to bridge the gap between traditional and digital PR practices, ensuring that the profession remains relevant and effective in an ever-changing media landscape, adding that her commitment to nurturing emerging talents and her dedication to creating a more connected PR community align seamlessly with the coalition’s values.
“Nkechi Ali-Balogun’s leadership is a testament to her ability to inspire, innovate, and steer PR professionals toward achieving impactful results,” Rasheed Bolarinwa, President of the Association of Corporate Affairs Managers of Banks in Nigeria (ACAMB), said.
Also commenting, Ali-Bolagun’s candidacy, Tolulope Olorundero, Founder and Chairperson of Nigerian Women in Public Relations, said: “NAB’s vision for NIPR resonates with our collective aspirations for a stronger, more influential PR industry.”
The alliance affirmed that guided by a transformative mindset, Nkechi excels in converting obstacles into avenues of growth, drawing from her own experiences to provide insights and strategies that resonate. “Her creative intuition and strategic acumen set her apart, contributing to her triumphant trajectory as a mentor, motivational speaker, and catalyst for industry evolution,” the alliance added.
