The Facade of Perfection: Unmasking the Hypocrisy in Our Society
Life is full of packaging. We live in a world where appearances have become currency, and the shinier the wrapping, the more value we assign to it — forgetting that the real worth lies inside, not outside. That man with the charming
![Worshippers stand inside the Menjar Shenkora Arerti Mariam Church under construction that collapsed in Arerti, Amhara region of northern Ethiopia, on Wednesday, October 1, 2025 [Samuel Getachew/AP Photo]](https://www.primebusiness.africa/wp-content/uploads/2025/10/Ethiopian-church-collapse-480x384.webp)
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