Prime Business Africa
RABBAT, Morocco, 24 May 2023 -/African Media Agency(AMA)/- The Association of Information Systems Users in Morocco (AUSIM) recently published its report on the 6th edition of the “AUSIM Conference”, which was very successful with the participation of eminent speakers and experts. Placed under the high patronage of His Majesty King Mohammed VI, this major event brought together more than 1,200 actors representing all activities of the digital sector.
Under the theme “Digital National, Unleash the Potential”, the event focused on the place of digital in the new development model of Morocco. The Minister in charge of Digital Transition and Administrative Reform, Mrs. Ghita Mezzour, the Minister of Economic Inclusion, Small Business, Employment, and Skills, Mr. Younes Sekkouri, as well as the President of AUSIM, Mr. Hicham Chiguer, all emphasized the importance of the digital transformation in the national development strategy and its impact on the Moroccan economy.
Join our WhatsApp ChannelAs part of this event, AUSIM presented 30 strategic and operational recommendations that aim to strengthen the role of digital in the transformation of Moroccan companies and improve their competitiveness both nationally and internationally.
From May 31 to June 2, AUSIM will participate in GITEX AFRICA Morocco, which will be held in Marrakech. Media and partners interested in collaboration opportunities in the digital field in Morocco, Africa, or internationally are invited to come and meet AUSIM at its Stand located in Hall 9 (Stand n° 9D23).
AUSIM, as an association of information systems users in Morocco, plays an essential role in promoting the effective use of information and communication technologies in all sectors of activity. Its objective is to promote the digital transformation of Moroccan companies and to support the development of the digital sector in the country. AUSIM’s members include representatives from public and private companies, administrations, academic institutions, and experts in the digital field.
AUSIM’s vision is committed to continuing to promote debates on the role of digital technology in the transformation of Moroccan companies, strengthening links between startups and established companies, and promoting national and international collaborations. This is illustrated by the agreement signed with the Agence de Développement du Digital (ADD) and the JADARA Foundation on the sidelines of the 6th edition of the “Assises de l’AUSIM” to collaborate on topics of common interest and to support young people.
Distributed by African Media Agency (AMA) on behalf of Ausim.
About AUSIM:
The Association of Information Systems Users in Morocco (AUSIM) supports its member organizations in their digital transformation projects and provides its community with ideas and advice with high-added value. AUSIM offers a multitude of innovative services and programs and provides its community with several forums to network, exchange, share, and reflect together on common problems and solutions to ensure the success of digitalization projects. “Joining AUSIM is not only being part of the most influential community in the IS and Digital sector in Morocco but also sharing, exchanging and contributing to the promotion of Information Systems and Digital in Morocco”.
AUSIM in a few figures :
– 108 member organizations (SMEs and large national groups)
– 3 sectors represented (primary, secondary, and tertiary)
– 20% of GDP (cumulative turnover of member organizations)
More information on AUSIM’s activities and programs: www.ausimaroc.com
Media Contacts :
AUSIM : [email protected]
Presse : [email protected] /+212 661-722200
Source : African Media Agency (AMA)
Prime Business Africa is a business, economy and policy news platform founded in 2021 by veteran journalist and media scholar, Dr Marcel Mbamalu, after he left The Guardian as Editor.
Dr Mbamalu, who serves as Founder and Publisher, set up Prime Business Africa to deliver sharp, data-driven reporting on Nigeria’s markets, trade, investment, and governance trends for decision-makers, entrepreneurs, and policy leaders.
He also writes The Bottom Line, a backpage column for Punch Newspaper every Thursday.
Under his leadership, Prime Business Africa combines deep newsroom experience with a focus on accountability journalism, aiming to bridge information gaps between Africa’s private sector and the global economy.
