Snapchat Paid Version Hits Over 1 Million Subscribers

 

Popular social media platform, Snapchat, now boasts of more than one million users on its new Snapchat+ services, according to the Snapchat management.

Snapchat+ is the premium and paid version of Snapchat.

The new service which was launched in June has features like, the ability to reply to celebrities, new emoji and Bitmoji, including other features.

The other new features are purely visual: For example, users can now select a custom emoji to sign off their Snaps. Once a friend views their snaps, the emoji will appear on the timeline next to the subscriber’s avatar.

Snapchat+ has a monthly minimum subscription of $3.99.

Last month, a report from Sensor Tower noted that Snap already registered $7.3 million in in-app revenue within 30 days of Snapchat+ launch — with the paid tier estimated to contribute more than $5 million of that sum. The analytics firm said that while the $3.99 monthly plan was a top choice, many folks also opted to get six-month or 12-month subscriptions priced at $21.99 and $39.99 respectively.

Snapchat+ users can now access exclusive backgrounds for their Bitmoji avatars, and custom icons for the Snapchat app.

Snapchat is a popular messaging app that lets users exchange pictures and videos (called snaps) that are meant to disappear after they’re viewed. It’s advertised as a “new type of camera” because the essential function is to take a picture or video, add filters, lenses or other effects and share them with friends.